About Us
Built by implementers, not engineers-first.
Two decades of Tally expertise — turned into a product when our customers needed something that didn't exist.
The Company
Circuit World India Private Limited
Circuit World India Private Limited (CWIPL) was incorporated in 2017 in Kolkata, as the product and services arm of the wider Circuit World group. The group has been a Tally partner since 2005 — more than 20 years of implementations, customizations and customer relationships.
In those 20+ years, the team has worked with 10,000+ Tally customers and earned 20+ Tally awards. That volume of real-world exposure is the foundation Sales Zing is built on — not generic software patterns, but the specific operational problems that come up again and again in Indian distribution, retail and manufacturing.
The 60+ member team spans implementation, development, support and training — with deep domain expertise in GST, distribution management, retail operations and manufacturing processes.
Credentials
- Tally 5-Star Sales & Solutions Partner
- GVLA Partner
- ISO 9001:2015 Certified
- ISO 27001:2022 Certified
- ICC Member
- COMPASS Member
- 60+ Team Members
Why we built it
We watched customers leave Tally. We decided to build the reason for them to stay.
A long-standing customer had grown beyond what Tally alone could handle. They needed centralized visibility across branches, automated scheme management and real-time reporting across multiple companies. Nothing suitable existed. They left.
Shortly after, a 100+ store footwear chain came to us with a clear brief: centralized control, real-time inventory visibility, loyalty at every point of sale, automated scheme calculation and multi-company operations — all without abandoning Tally.
We could have sent them somewhere else. Instead, we took everything we'd learned from 20 years of implementations — the problems, the workarounds, the things businesses actually needed — and built Sales Zing.
The result is a platform designed by people who lived the problem, not by engineers who read about it. That difference shows in every module.
Circuit World India Private Limited
64A, Hemanta Basu Sarani, 3rd Floor, Kolkata 700 001
See what Sales Zing can do for your business
Book a 30-minute demo and we'll show the modules that matter most to your business.
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